Zayn Malik’s solo career since leaving the confines of One Direction has been a mixed bag, a display of massive potential mixed with some notable letdowns. The best tracks from his 2016 debut album Mind of Mine (mostly the ones produced by frequent collaborator Malay) adeptly drew inspiration from moody R&B stars like The Weeknd and Frank Ocean, while showcasing a phenomenal vocal ability and tinges of Zayn’s own Pakistani heritage. However, Zayn has occasionally let his aesthetic slip into generic pop-R&B background noise… while the Taylor Swift duet “I Don’t Wanna Live Forever” was a massive hit, it perhaps best exemplified how Zayn could potentially have his uniqueness watered down by the major label pop machine, and slip into pop star anonymity.
Kat Krazy’s festival-ready ‘Run Run’ (feat. Johnny Stimson) is the UK duo’s first single for 3 Beat. On air and on sale3/25 (and clocking up national radio plays by the hour), ‘Run Run’ is a surefire contender for summer anthem status; expect this to be hammered across the global festival season – from Ultra to EDC, V, Creamfields, South West Four and beyond.